On our website, we use different types of cookies. We think it is important that you have control over your online privacy. We want to inform you as completely as possible about which cookies we use and for what purposes.

1. Cookies
2. Types of cookies
3. Privacy
4. Functional cookies
5. Cookies to measure visits
6. Cookies for social media integration
7. Cookies for improvements
8. Cookies for research purposes
9. Cookies to display on and on other websites
10. Blocking and deleting cookies

Cookies are small text files that a website places on your computer, tablet or mobile phone when you visit the website. These cookies store information about your website visit. Personal data is processed when these cookies are placed. The use of these cookies enables a website to recognise you the next time you visit.

Types of cookies
There is a difference between functional and non-functional cookies. Functional cookies will be placed at each visit. These are necessary to make the website work properly. In addition to functional cookies, we also place standard analytical cookies (a non-functional cookie). This cookie is not necessary for the website to function properly. This way we know which parts of the website are popular and where we can improve our website. If you agree to place these cookies, we will also place other non-functional cookies. These cookies have different purposes, and they allow us to improve our services. For instance, we use cookies on our website to display online surveys, to test improvements on our website, to display social media buttons or to display relevant ads for our services on other sites.

Because your online privacy is very important to us, we would like to inform you as completely as possible about which cookies we use and for what purposes. The diagram below shows you which cookies we use by default when you visit the website and what we use when you accept these cookies.

Functional cookies
The functional cookies are necessary for a website to function properly. These cookies are therefore placed by default and are not removed if you do not accept them. Functional cookies allow you to remain logged in during your visit to our website. In addition, these cookies ensure that products in your shopping basket are saved when you want to buy something in our webshop.

Cookies to measure visits
Analytical cookies allow us to measure website visits. These statistics give us insight into how often our website is used, what information visitors are looking for and which pages are visited most. This tells us which parts of the website are popular and where we can improve our website. We continuously analyze and improve the website to make the experience as pleasant as possible for visitors. The statistics we collect cannot be traced back to individuals. This data is therefore always used anonymously. We use Google Analytics to gain insights from the data. We always place the analytical cookies when you visit our website.

Analytical cookies collect the following data, among others:
- Tracking the Anzahl visitors on our web pages.
- Tracking the duration of the visit.
- The performed searches on the website.
- Information about your browser and device with which you visit our website, such as operating system and screen size.
- The way you arrived at our website, for example whether you clicked on one of our advertisements or a link in an e-mail or newsletter.
- Some anonymous information entered into a form, such as the type of car or what type of coverage is most commonly chosen.
- Items you have purchased or added to the shopping cart on the website.

For more information about what Google does with the collected data, we refer to the privacy statements of Google. This statement may change regularly.

We never provide the personal data you enter (such as name, address, social security number, telephone number) to Google. Read more about how we handle personal data in our privacy statement.

Cookies for social media integration
On our website, we show videos and other content that you can promote and share via social networks using a button. In order for these buttons to function, social media companies such as Twitter, Facebook, YouTube and Google place cookies so that they can recognise you when you are logged into their social network. They also collect data about the page you share. For more information about the data collected by social media companies, please refer to their privacy statements. These can change regularly.
- Facebook
- Twitter
- YouTube
- Google+

Cookies for improvements
We are constantly testing our website in order to provide you with the best user experience. We want to know whether changes we make to the website are improvements. Therefore we often test improvements first. We do this with Google Optimize or VWO. This allows visitors to see a modified version of the website at the same time. In this way we optimize the website continuously. Cookies are used to ensure that you see the correct version of a page and to measure results.

Cookies to conduct research
We use Hotjar as a tool to conduct research on the website. This allows you to leave feedback on the website. We also use an online survey in which we ask you to give your opinion about our website, so we can continue to improve our website. The cookie ensures that you do not see the survey too often. The cookie also transmits information about your operating system and the browser you use to visit the website.
To see how visitors use our website, we also use other functionalities of Hotjar. This tool also records mouse clicks, mouse movements and scrolling behaviour of visitors on our website. Hotjar collects information about pages visited, the browser you are using, the type of device and the operating system. We use this data to continuously improve the website.

Cookies to show mecshop on other websites
We use online advertisements to promote our services. We do this in a targeted way, to keep the costs low and to avoid showing unnecessary advertisements. We use Google AdWords, Google Dynamic Remarketing, Facebook Custom Audiences, Microsoft Bing Ads and DoubleClick.

These cookies allow us to:
- Keep track of ads you've already seen, this way we prevent you from seeing the same ads from us.
- To see how many visitors click or have clicked on our ads.
- To track how many visitors purchase a service from us after clicking on an ad. This is necessary to analyze the effectiveness of advertisements.
- To keep track of whether you have already purchased certain services from us. You will then not be shown unnecessary advertisements.
Even if you do not accept cookies, you can still encounter advertisements from us online. Not all of our advertisements use cookies. Cookies do make it possible to show you more relevant ads and no unnecessary ads.
For more information on what we do with stored data, please see our privacy statement. This can be changed regularly.

Blocking and deleting cookies
If you do not want cookies from our website placed on your computer, you can choose to do so in the cookie notification that you see when you first visit our website. If you have previously accepted our cookies, you will no longer see this message and you must first remove our cookies.

You can also choose to block cookies through your browser. If you block all cookies, websites may not work as well as they should. It is better to selectively disable only the unwanted cookies. You can do this in your browser settings. This will also block the cookies from other websites you visit.